The ABCs of Automotive: The Importance of Going Back to Basics

In a challenging market, dealers have used data mining to address demand and elevate their profits with far less effort. How will you prepare to switch gears as interest rates rise and potentially impact customer demand?

In this webinar, we discussed the importance of going back to the basics. Reestablishing a data-back approach to reconcile missed opportunities and redefining communication paths for your team and customers will be essential for dealership success in 2023.

Key Take Aways

• Getting back to the basics of selling
• Making your database work for you
• Choosing the right path for consistent and helpful communication with your customers